AVL approached us to provide video services for their latest collaboration with Ford UK, focused on developing a fully functional light commercial fuel cell electric vehicle as part of the APC Advanced Route to Market Demonstrator Competition.
After extensive planning, scripting, and storyboarding, we visited several locations across the UK to follow the Ford Transit build process all the way through to its track testing phase.
In addition, we coordinated multiple interviews with key project leaders, giving them the opportunity to discuss the project’s significance and its implications for the future of fuel cell technology.
The final video not only introduced the project but also emphasised the history and ongoing partnership between AVL and Ford UK, along with the exciting future of fuel cell technology.
Watch the video here
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